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Hello Bob, Welcome to our business newsletter
for the month of May. This month I want to talk about something
that is very important when it comes to building a Network Marketing
business, or as some call it, a Multi-Level Marketing
business. Unlike Direct Sales, Multi-Level Marketing is a very different way to build a business. It is a whole lot more easier when compared to Direct Sales for most everyone to do who is willing to learn how. The pay off is also very exciting if it is built right, which I will go into more details below. |
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When it comes to Direct Sales, it requires a
person to be a good salesman, which most people do not want to be.
The ones who do try to sell, because
of their excitement about the products, end up failing
more times then they succeed or simply burn out after only a few
months of
effort. I believe some of the reasons for this
is because there is just so much selling going on in our lives
everyday. Turn on the TV, radio, or read the newspapers and
that is most of what you hear; Sell, Sell, Buy, Buy! So most
people turn their ears off to most all of this. That is
why I believe that selling is so hard to do for over 86% of all
people looking for a way to earn a
living. But when you really understand
Multi-Level Marketing, and you get onto a step-by-step business
building process that most anyone can do, it becomes very exciting
and you will find that it is very hard to keep it to
yourself. Keep in mind that Direct Sales requires
a person to sell products directly to the end user. Multi-Level
Marketing on the other hand, requires no selling. That
is because it is more about learning how to market products to
more than one level. This requires good leadership instead of
salesmanship, which is more fun to do and it feels good doing
it! Here is a key secret to see if what you are doing is selling or marketing the product. Ask yourself just a few key
questions: 1.) Can what you are doing on the first level be done
by others 10-15 levels below
you? 2.) Can it be done just like you did
by people who don't even know
you?
3.) Can it be done by someone living on the other side of the
country?
4.) Can it be done by someone new in the
business? If not, you will never reach the larger
incomes this industry is willing to pay you. You will begin to build
your business and as it begins to grow it soon bounces back down
again. People come in, people fall out. However you never seem to
reach your core desire for being in this business in the first
place. The
goal here is to have your team grow a minimum of 2-5 levels down
each leg of your organization per month! If someone's bonus
check is flat it means they are building their business too
personality driven and not process driven. There is a
big difference! The
Big Four of Duplication. 1.)
Can it be done in depth? 2.)
Can it be done by somebody you don't even know? 3.) Can it be done thousands of miles away from you? 4.) Can it be done by somebody who just came into your
business? We want a
presentation format so simple and duplicatable, that when somebody
is listening or being approached about the business, they will
always say: 1) I can
do what you're doing. The problem with
most approaches is that the person listening is
thinking: "You've got a
great company. I agree with everything you're
doing. But you know what . .
. 1)
I can't do what you just did. In essence, you
won the battle but you lost the war and immediately the duplication
has stopped. The
last time you sponsored somebody, did you keep in mind
from the moment you contacted them, "Can they do this?"
Did you address the Big Four of Duplication? If not... will you do
so with your next prospect? You can become very comfortable in this business very fast
with this way of building if you will only do one thing.
Learn What To Do, Then Just Do
It! Till next time, Bob PS: You
can read any of our past newsletters if you wish. They are
posted on our web site in our newsletter room at: http://www.youfoundyourfuture.com Please feel free to pass on these
newsletters to others if you like, but please do not spam them.
It is better to have them contact us directly, as others have done,
to subscribe if they wish to do so. If this is a
leadership business, which it is, and you don't have a
business building process in place, which most people in Network
Marketing do not, how could you ever lead others? To lead
others, it is important for you to first know where you are
going and how to get there. Copyright Andolina
Distributors 2006. All rights reserved. |
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